Scankab has launched an entirely new communication based on a consequent and coherent corporate story.
Morten Rasmussen, CEO, Scankab, says:
"Cables connect the entire world. Cables are relations, communication, sharing, community. Cables are just about the most superbly tangible manifestation of cohesion"
That story is unfolded by Scankab, both on-line and off-line.
SCANKAB SET OUT AS THE CABLE INDUSTRY’S ANSWER TO ”GARAGE ROCK”
From the outset in 1992, Scankab was the rebel of the cable industry. The business sold cables from a small garage store room and challenged the cable market.
Read more on why Scankab is the cable industry's answer to garage rock